Many organisations think that Marketing Automation is just the introduction of automated messages such as a timely “Happy Birthday” or a “Thanks for registering” email, but here at Neon Otter we think, if done right, Marketing Automation opens the door to real change within your marketing team and for your customers.
A good marketing automation campaign should have many touch points, taking the customer on a journey from A to B to C and beyond. We’re experts in building out campaigns, analysing where you have the capacity to improve and the best campaigns to target first.
We’ll work with you to identify your desired customer journeys and work out the best way to use automation along that journey, helping your customers to stay engaged and pick you when they are ready to buy.
If you're ready to find out how marketing automation can improve your customer journey then let's talk.